by Paulina Lis
Poznań. Eastern energy, western style
Photo exhibition in Milan, part of the promotional campaign for the city of Poznań in Europe. Photos by renowned European artists.
Project of promotional materials, incorporating various photos of exhibiting artists „expand the exhibition space”. A series of posters (100x70 cm) becomes a continuation of the exhibition space in the entire city. Series of invitations (10x21cm), which after cutting away the side bar become postcards, inviting to visit the exhibition and the city itself: „If Poznań starts to interest you, you are invited to come and see it with your own eyes”.
photos by: Francesco Giusti, Paul Hardy Carter, Thierry Lewenberg-Sturm, Ben Mergelsberg.